Brand Surge (CEJ Australia Pty Ltd, ABN 71 688 987 019)
Effective Date: 26 September 2026
Last Updated: 1 October 2026
1. What Are Cookies
Cookies are small text files that are placed on your device when you visit a website. They are widely used to make websites work efficiently, to remember your preferences, and to provide information to the website operator.
This Cookie Policy explains how CEJ Australia Pty Ltd (ABN 71 688 987 019) trading as Brand Surge (Brand Surge, we, us or our) uses cookies and similar tracking technologies on https://www.brandsurge.com.au (Website), and forms part of our Privacy Policy.
2. How We Use Cookies
We use cookies to operate our online store, including remembering items in your cart, keeping you signed in to your account, understanding how visitors use the Website, and delivering more relevant marketing.
3. Types of Cookies We Use
3.1 Essential Cookies
These cookies are necessary for the Website and our BigCommerce-powered online store to function, including enabling secure checkout and maintaining your shopping cart. The Website cannot function properly without these cookies.
3.2 Performance and Analytics Cookies
We use Google Analytics cookies to collect information about how visitors use the Website, such as pages visited and time spent on the Website, in aggregated and anonymised form, to help us improve our content and user experience.
3.3 Functional Cookies
These cookies allow the Website to remember choices you make, such as your preferences, and to provide enhanced, more personalised features, including our Tidio live chat widget.
3.4 Marketing Cookies
We use marketing and email-tracking technologies associated with Omnisend to help us understand engagement with our marketing communications and tailor promotions to your interests. These cookies may also be used by advertising partners to build a profile of your interests.
4. Third-Party Cookies
Some cookies on the Website are placed by third-party service providers, including BigCommerce (our e-commerce platform), Google Analytics, Omnisend, and Tidio. These third parties may use cookies in accordance with their own privacy and cookie policies, and we encourage you to review those policies for further information.
5. How Long Cookies Stay on Your Device
Session cookies are deleted automatically when you close your browser. Persistent cookies remain on your device for a set period, or until you delete them, and are used to remember your preferences across visits.
6. Managing and Disabling Cookies
Most web browsers allow you to control cookies through their settings, including blocking or deleting cookies. You can also opt out of Google Analytics tracking by installing the Google Analytics opt-out browser add-on, available from Google.
Please note that disabling cookies may affect the functionality of the Website, including your ability to complete a purchase.
7. Changes to this Cookie Policy
We may update this Cookie Policy from time to time to reflect changes in the cookies and technologies we use. The updated policy will be published on the Website with a revised "last updated" date.
8. Contact Us
If you have any questions about our use of cookies, please contact us at info@brandsurge.com.au or through contact us.