Promotional straw hats branded with your logo
Promotional straw hats put your brand on something people actually wear through an Aussie summer. Businesses order them for festivals, markets, race days, resorts, hospitality teams and outdoor activations, where a branded straw hat keeps the sun off and your logo in view all day. The range below covers natural straw hats and paper straw hats in panama, fedora, wide brim, flat brim and toggle styles.
Every order comes with a free digital mockup so you can see your logo on the hat before anything is made, and there are no setup fees. Browse the range below, then request a quote and we'll match a style to your event.
Why branded straw hats work for summer events and venues
A branded straw hat gets worn through the months your brand is most likely to be out in public, rather than sitting in a drawer.
- High wear rate through summer, so your logo travels to the festival, the market stall and the beach
- Practical sun cover that keeps staff and guests comfortable at outdoor events, race days and resorts
- A giveaway people keep and re-wear, which spreads the cost per impression across a season
- A stylish straw hat that photographs well on staff and guests
They sit alongside the rest of our promotional headwear range, so you can pair lightweight straw hats for guests with caps and hats for the team on the same order.
Custom straw hats for events, staff and giveaways
Straw fedora and panama shapes, including the Antonio and Bruno fedoras and the Panama straw hat, suit hospitality venues and events where you want a smarter finish. Wide brim styles such as the Tiki, Barbados and Airlie give the most sun cover, so they're the practical pick for outdoor festivals, resorts and race days. The Burnt Straw and the Straw Hat with toggle are the casual flat brim and toggle options for markets and staff working outdoors. Natural straw hats give the classic look, while paper straw and paper weave are lighter and the Airlie is shapeable. Sizing varies: the Tiki runs small to large, the Straw Hat with toggle adds an XL and the Burnt Straw fits most head sizes.
Branding on a straw hat works differently to a cap. Your logo goes on a patch fixed to the ribbon or hat band, or on the coloured polyester ribbon itself, rather than being printed onto the woven straw. On the Tiki that patch is a large sewn woven polyester panel, and on the Antonio, Bruno and Barbados it's matched to the ribbon colour. Full colour logos reproduce well at that size. If you want branding on the crown of the hat instead, our bucket hats and visors take direct embroidery and print.
Why order promotional straw hats with Brand Surge
We're Australian owned, based in Brisbane and delivering nationally, with free metro delivery on these hats. There are no setup fees and no hidden costs, and our price match guarantee means if you find the same hat cheaper we'll match it. You get a free mockup with every quote and we proof the artwork with you, so nothing is made until you've approved how it looks. Every hat is produced to order, with production time varying by style – tell us your event date and we'll confirm what's achievable.
Ready to order? Request a quote or send your logo through for a free mockup.
Promotional straw hat FAQs
Minimum order quantities start from as little as 20 units, though the exact number varies by style – most sit at either 20 or 25 units. Tell us the style and quantity you want and we'll confirm the minimum before you order. Need fewer than that? Ask the team – we can sometimes accommodate smaller runs too.
Your logo is applied to a patch on the ribbon or hat band, or to the coloured ribbon itself, not printed directly onto the straw weave. Depending on the style, that patch is a woven or polyester panel sewn or fixed in place, and it takes a full colour logo.
The current range covers panama and straw fedora shapes, wide brim hats, a flat brim style and a toggle style, in natural straw and paper straw, with black, navy, white and coloured band trims.
Standard production runs from around 5 to 15 business days depending on style and decoration. Selected styles are also available through our Express Range for tighter deadlines. Delivery sits on top of production time: metro delivery to Sydney, Melbourne and Brisbane adds 1 to 2 business days after despatch. Tell us your event date and we'll confirm what's achievable for the hat you want.
Vector artwork in EPS, AI, SVG or PDF is ideal because it scales cleanly to the patch size. Send what you have if you're not sure, and our design team will check it and redraw it if the file is too low resolution.