Promotional backpacks branded with your logo
Promotional backpacks get carried to work, to campus, to the gym and onto planes, which is why they earn their keep as a branded item rather than getting stuffed in the back of a cupboard. Businesses order them for staff welcome kits, conference and orientation packs, student giveaways, corporate gifts and travel promotions. The range below runs from low-cost drawstring backpacks through to laptop backpacks, roll top packs, cooler backpacks and recycled rPET styles.
Every order includes a free digital mockup and there are no setup fees. Browse the range below, then request a quote and we'll match a backpack to your quantity and budget.
Why branded backpacks work for staff, events and giveaways
Branded backpacks get used most days, so your logo travels with the person carrying it instead of stopping at the event.
- Daily carry to the office, campus and the gym, so brand exposure keeps building long after the giveaway
- Practical enough that recipients keep them, unlike merchandise that gets thrown out at the end of the day
- Room for a large logo on the front panel, plus embroidery on smaller panels for a premium finish
- Suits employee welcome kits, conference satchels, sporting clubs and university open days
They sit in our wider promotional bags range alongside tote bags, drawstring bags, cooler bags and duffle bags, so you can pair styles across one campaign.
Custom backpacks for work, travel, tech and the outdoors
Pick the custom backpacks that match how people will actually use them. Laptop backpacks have padded compartments for a laptop up to 16 inches, and some Swissdigital styles carry a built-in USB charging port, which suits staff kits and conference tech packs. Executive and everyday backpacks in 600D to 1680D polyester with PVC backing hold up to daily commuting and professional use. Roll top and waterproof packs suit commuters and outdoor activities. Convertible travel packs switch between backpack, shoulder bag and crossbody, and larger 45L to 46L styles are built for frequent flyers. Cooler backpacks with a food-safe interior come in 24L and 30L for picnics, sports events and summer activations. Drawstring bags, rucksacks and 15L daypacks work for lower cost giveaways and sports days, and anti-theft and gym styles cover the rest. Branding is by screen print, embroidery, heat transfer or badging, and colours, sizes and capacities vary by style.
Why order promotional backpacks with Brand Surge
We supply promotional backpacks to clients and businesses across Australia, including Sydney, Melbourne, Brisbane and Perth, and we're Australian owned. There are no setup fees and no hidden costs, and our price match guarantee means if you find the same backpack cheaper, we'll match it. You get a free mockup and artwork approval before production starts, so nothing prints until you have signed off on it. If you're working to a tight deadline, filter the range by our Express collection for the styles with a faster turnaround. Send through your logo and the quantity you need, and we'll come back with a quote.
Ready to start? Request a quote on branded backpacks or send your logo for a free mockup, and we'll match a style to your team, event or giveaway.
Promotional backpack FAQs
Minimum order quantities start from as little as 3 units, though the exact number varies by product. Need fewer than that? Ask the team – we can sometimes accommodate smaller runs too. Use the MOQ filter on this page to see the minimum for each backpack or get in touch and we'll confirm what's possible.
Backpacks are branded by screen print, embroidery, heat transfer or badging. The method and the branding area depend on the material and the panel you want to decorate. Send us your artwork and the style you like, and we'll confirm the branding method on the mockup.
Custom branded laptop and tech backpacks, executive and everyday backpacks, roll top packs, rucksacks, drawstring backpacks, cooler backpacks, convertible travel packs, daypacks, anti-theft backpacks, gym backpacks and recycled rPET backpacks are all available branded.
Yes. Our Eco collection includes recycled rPET backpacks, plus natural materials like canvas, cotton, jute and cork. Many recycled product pages state roughly how many plastic bottles were diverted from landfill to make that item, which is useful information if you report on sustainability.
Vector artwork in EPS, AI, SVG or PDF format gives the cleanest result. Low resolution logos and photographic designs may need redrawing first, and our design team will let you know before anything goes to production.